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No Setup Time. No Coding. No Hassle.

Mark Forster

used Sendmate to share his latest video "Like a Lion" with his fans, reaching a 23% click rate.



used Sendmate to reach 98% of their audience with the livestream of a secret gig.

converted 13% of fans to Messenger with a single Instagram story.

Mavi Phoenix

used Sendmate to announce their upcoming tour, achieving a staggering 97% open rate.

used Sendmate to shoot to #1 on Amazon's Top 100 Free Kindle Ebook Charts.

Matthias Hombauer


No credit card required – Get started in seconds.

Reach your fans.
Every time.

Sendmate is a hyper-effective marketing tool for the age of messaging.
It allows you to reach your fans directly on Facebook Messenger.

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Need some inspiration on how to get the most out of your new direct to fan channel? Below you’ll find a few great examples:

Case Studies

Sendmate will let you achieve Open- and Click-Rates that are unheard-of in the industry.

95.7% and 21.5% respectively, they beat even the best E-Mail Marketing Campaigns by up to 10x
Stats: Sendmate, May 2018

Your content is meant to reach your fans. Yet, without the right channel, even the greatest content will collect dust in some inbox.”

- the greatest intern at Sendmate

Why Sendmate?

No credit card required – Get started now.


Your success is our success! Get in touch with our team who will go out of their way to make sure you get the most out of your new direct-to-fan channel.


Reach exactly who you want to reach.

It only takes one click and it’s completely safe.

Reach your fans.

Every time.


Connect your pages.

Create a filter to hyper-target your campaigns, so your fans on Facebook Messenger will only receive relevant information.

Now it’s time to wait for your awesome engagement numbers to arrive on your dashboard.

Create a great campaign.

You can use rich media, like videos or images to create engaging experiences for your subscribers.

Use keywords like <first_name> to make your messages more personal.

Messenger Marketing vs. E-Mail

Traditional E-Mail Marketing

Messenger Marketing

overzealous SPAM-filters

3 out of 4 are deleted before reading

delivery problems

difficult to target

rendering problems accross different clients

reach almost everyone instantly

get high engagement and click-through-rates

high-fidelity targeting

super easy to set up and use


Reach your fans.
Every time.

Why Sendmate?

How does it work?

Reach exactly who you want to reach.

Reach your fans.
Every time.


How does it work?

Any questions?
Talk to us.

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announced her MYCELIA World Tour achieving a staggering 54% click rate to her pre-sale using Sendmate.

Imogen Heap

Record Bird evolved into Sendmate.     

“You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.”   
R. Buckminster Fuller       

It all started with a simple vision: to create a place on the web, where people are perfectly informed about new music — at all times. Through relentless work, effort, dedication and the support of many, this vision became a reality — we called it Record Bird.  

Over time, we witnessed that it became more and more expensive for us, but also for artists to get fans to download an app. Yet scale was the only way to create a sustainable and economically profitable model. After months of being at war with reality, we had an epiphany: Instead of getting fans to download an app, it would be much more effective to support artists in reaching their fans via a channel they already use: messaging apps. It would also be a better experience to the fan.  

This simple thought was the birth of a new product: - a messenger marketing tool, now often referred to as the “MailChimp for Messenger”, which allows artists to send fans the latest releases, news, tour dates and much more, directly via Facebook Messenger.  

In the last weeks, we saw such an insane growth in the adoption of Sendmate, that we knew the only way forward was to take the leap and go all-in. We’re proud and lucky to have artists such as alt-J, Parov Stelar, Imogen Heap, William Fitzsimmons and many others already using Sendmate to get exclusive information and content directly to their most engaged fans via Messenger.  

The opportunity ahead is massive. The price we pay to pursue this opportunity isn’t any smaller. We’re shutting down Record Bird on Monday, July 23rd  
We are now Sendmate!  

Thanks <3  

PS: If you now say, but hang on, how will I keep informed about all the new releases, video premieres and shows from my favourite artist? Simply send the hashtag #ReachMeWithSendmate to your favourite artist on Facebook Messenger - and we’ll do the rest.

Learn about Sendmate